New Arc is an independent design studio. We give cutting edge companies our design capabilities and eat popcorn as they scale. Sometimes as a monthly subscription, occasionally as co-founders or partners.
There was a time when SaaS products were born from the dreams of visionary founders. Their passion and grit created groundbreaking solutions, giving us products like Spotify and Airbnb.
But today, product design has become more of a science than an art. There’s a formula for everything — a framework or pattern to follow.
The result? Lifeless products rolled out of the assembly line daily.